John’s Appearance on the Light Heart Vision Podcast

What if being visible online wasn’t about gaming algorithms—but about serving people well and letting trust do the rest?

In this episode of The LHV Pod, Nathaniel sits down with John de Jong, lifelong entrepreneur, marketing educator, and self-described optimistic encourager, for a real, refreshing conversation about visibility, integrity, and building businesses that last.

John shares his remarkable journey through leadership, illness, resilience, and reinvention—alongside practical wisdom on how businesses can get found on Google (and AI-driven search) by focusing on relationships, reputation, and doing the small things consistently well.

From earning hundreds of authentic 5-star reviews to leading with the Golden Rule in business and life, this conversation is both deeply human and immediately useful.

In this episode, we explore:

• How to get found on Google and AI—and why it still matters

• The real power of Google reviews (and how to get them naturally)

• Why reputation beats ads every time

• Encouragement, leadership, and values-based entrepreneurship

• Turning adversity into clarity and purpose

• Serving people well as the foundation of sustainable growth

John is the founder of Alley Kat Signs & Marketing and iGetYouFound.com, helping businesses across Canada and beyond improve visibility through ethical, relationship-driven marketing. His work is grounded in nearly four decades of entrepreneurship, family partnership, and lived resilience.