AlleyKat.Marketing
media and blog

Marginal gains

Marginal gains

Marginal gainsJohn de Jong
Published on: 16/07/2026

It’s a buzz phrase in sports like F1 racing and extreme sports and business. It’s the foundation of how I built our business.

Alley Kat Marketing Minute
The cat’s in the cradle and the silver spoon

The cat’s in the cradle and the silver spoon

The cat’s in the cradle and the silver spoonJohn de Jong
Published on: 14/07/2026

Harry Chapin wrote this because just like me and just like many of you dads and moms, he was struggling to be a good parent.

Alley Kat Marketing Minute
Tell me what you want

Tell me what you want

Tell me what you wantJohn de Jong
Published on: 09/07/2026

Society is full of bad influences like, “Tell me what you want, what you really, really want.”

Alley Kat Marketing Minute
I see you!

I see you!

I see you!John de Jong
Published on: 07/07/2026

You are a unique individual working in a unique company offering products and services that no else can offer because of your experience, skills, talents, and attributes. Ask me how I know.

Alley Kat Marketing Minute